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Architecture, Design, VR, Your Business + Virtual Reality

Virtual Reality (VR) has quickly become an asset in the architect’s toolbox, breathing life into their designs. Given the overall rise in popularity and availability, VR has become one of the preferred solutions in answering some of the barriers you may have in your project’s process. As businesses and firms continue to recognize the practicality and functionality that VR for architects provides, this technology continually moves past entertainment and into Enterprise.


How to Use VR in Architecture

In a broad sense, VR builds a bridge between some points of friction you may face during a project’s external and internal process.


External

We have previously covered in our post last week how using VR could aid in external interaction, especially with your clients. One of the key components of a successful designer-client relationship is clear and effective communication. As an architect, you are accustomed to reading and deciphering a floorplan of a space, however, your clients may not even know any of the technical terms commonly used in your field. Immersing your clients in VR allows you to share your vision in a way they can easily understand.


Internal

Your final product that is on display in center stage for your clients to see is the result of hard work behind the scenes. And the beauty of VR is that it’s versatile enough to be applied to all areas of your workflow. Using VR for architecture has many key benefits especially during the internal design development stage.


So how exactly would VR be useful for architects and designers?


“Architects and designers in our worldwide offices are now using VR technology on a daily basis to discover new insights into their design ideas.”

James Vandezande, Director of Design Technology at HOK


The Ultimate Validation Tool

As with any project, there is the limitation of wanting to churn out your client’s vision in a timely manner. Having a fast turnover rate helps you stay competitive, professional, and client-focused. However, there are projects that will be more challenging than others, and having a clear sense of direction not only helpful, but it will be critical in concluding a project efficiently. In order to do so, seeing design information efficiently will be a crucial part of the process of getting from start to finish. Whether the challenge is a limited office area or a huge concert auditorium, VR provides a solution to communicate more efficiently with greater clarity.


“We can get into a challenging space and immediately understand if it feels and works the way we intended. It’s a much faster way to look at design information. I just spent 30 seconds inside this interactive model and saw the amount of information that might have taken 20 different drawings to communicate.”

Eli Hoisington, Design Principal, HOK St. Louis Office



Being able to see your space makes all the difference. Not only does it make it clearer to you, the individual designer, but to the rest of your team. Information that would have been challenging to communicate previously is understood instantly when stepping into your project in VR. Plus, it gives you the opportunity to discuss with your team the feasibility of certain structures your client may have requested. Whether the design or configuration isn’t functional or you’re unsure about what the quality of the end result would be, utilizing VR as a validation tool helps you understand the flaws of your design, and promotes discussions on how to fix it.


Enhance Your Communication

On that same wavelength, the clarity that VR provides is helpful during the revision process amongst your colleagues. As Eli pointed out, stepping into your design in VR helps you immediately understand what the space feels like and if it turned out the way you expected. Although it’s a great feeling when the result is better than you hoped for, using VR in architecture highlights improvements needed in your design.


“Throwing our design into VR would quickly reveal tasks and revisions we needed to accomplish and help us figure it out much more quickly in the design process.”

Andrew Chung, Diamond Schmitt Architects


Like Andrew was saying, viewing your design in VR helps you and your team to catch any errors that may not be necessarily noticeable in drawings. On top of that, it gives the opportunity to brainstorm more ideas for making a certain area or structure more efficient, practical, or aesthetically pleasing to take your design to the next level. Being able to iron out the last remaining creases will be useful in finalizing a design before presenting it to your client for further revisions.


Furthermore, fostering good communication is not only valuable when interacting with your clients, but also amongst the team. Understanding your fellow designer’s struggle with an area of the design or pointing out areas of enhancement is all part of encouraging cohesion in your team. With breaking the visualization barrier, VR promotes clearer collaboration with your design team.


Share Your Design Remotely

VR has become more advanced and readily available, creating a variety of VR business-ready solutions suitable for any company. Many architecture firms have opted to adopt the tetherless VR option as it allows for greater flexibility and mobility of transport. Additionally, it’s a more cost-effective route as tethered VR requires a powerful computer to support the program and the headset. While you can pass along the headset to your colleagues and clients when you meet with them in person, a number of business-ready VR companies have made it possible to share your designs remotely.


Here at Yulio, we have simplified the sharing process and thought about how you really work so you can collaborate with your team or your clients anywhere in the world. Our Collaborate feature is our most used feature and allows you to present your design to your clients, colleagues, and prospects around the world or in the same room. Enjoy the freedom and flexibility of allowing your team to peruse through your design while also having the option to spotlight certain areas for their feedback. Plus, with our gaze indicators, you can always see what your client is looking at and get context for their comments and feedback. Whether your team is in the same room as you or on the other side of the world, remote participants can join in from anywhere on both headset or our browser-based fishtank mode. Your clients and prospects don’t require a headset or Yulio seat to view a Collaborate session in our browser mode, so there are no barriers to sharing your vision.


Being able to share your projects in this way is useful to both small and large firms. Whether you’re working as a freelance architect or your firm has numerous offices worldwide, being able to share your project has never been easier.


“Mobile VR worked better for us because it gave us the opportunity to communicate through everyday, accessible objects like smartphones.”

Andrew Chung, Diamond Schmitt Architects

The Value of VR for Architects

VR is a malleable and versatile platform, allowing architects to implement it into various areas of their project workflow. Primarily in a project’s design development stage, VR is a useful tool to foster greater communication between your design team. As a result, VR can encourage a flow of ideas on how to further improve your design and push you to be the best designer you can be.


Here at Yulio, we strive for excellence in performance and integrity when it comes to our product, and customer service. Check out our Whitepaper on the right way to integrate VR into your business for maximum ROI. To learn more about us and what we offer, please visit our page or take our product tour.

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Arts, Culture, Design, Industry News, Your Business + Virtual Reality
New Jersey-based company Pantone has one of the most prominent voices in color. Whether it be a garment presented down a runway, or a house being redecorated, industries touched by color and reliant on visual aesthetics are keen to listen in on Pantone’s annual announcement of their Color of the Year. Every year, “Pantone picks a new color… based on socioeconomic conditions, fashion trends, new technologies, as well as new trends in the realms of lifestyle, art, music, travel, and of course, social media” (retrieved from CNN). Pantone’s process of picking the Color of the Year is much more thoughtful than many may assume. Through careful analysis, Pantone’s color experts meticulously analyze the current state of our society and assign a color that best fits the circumstances.


In December of 2018, Pantone announced that 2019’s Color of the Year would be Living Coral. Accompanying this bright and lively color has a much deeper meaning behind it. Before we dive into the intricacies of Living Coral and how advanced technology like virtual reality can help shape how to best incorporate it into our spaces, let’s explore the psychology of color.


The Psychology of Color

There is no doubt that color, for sighted people, is a powerful tool that can tap into a person’s emotions and convey a positive or negative message. How we receive the message is based on our understanding of what the color culturally means to us — there is no universal definition for each specific color. From the Western perspective, we may view white as the color of purity, simplicity, and innocence. However, in many Eastern countries, white is the color associated with mourning. As humans, we approach color from a personal perspective that is heavily linked with our emotions. When examining your view of color, it is crucial to understand your demographic and the implications behind certain colors to tailor the best experience to them.



Most notably, those in the field of marketing have masterfully used color to their advantage, utilizing it as a vessel to achieve their ultimate goals. Think of the most well known fast food chains and the colors they use in their logo. Many of their colors are bright and eye-catching, helping consumers identify and retain your branding with more ease.


The Meaning Behind Living Coral

From the Western perspective, the color orange is positively associated with physical comfort, food, warmth, and security. As it is also seen as a “fun” color; orange promotes good feelings and jolly vibes. Pantone’s Color of the Year, Living Coral, is a cheerful hue of orange — it’s no wonder that it is said to welcome and encourage lightheartedness. As we continue to dig deeper into digital adoption, the risk of greater disconnect from our surroundings increases significantly. Pantone specifically chooses their annual anthem color based on the current political climate; Living Coral embodies what our society needs at this time. This digital isolation is exactly what Pantone’s Living Coral hopes to lead us out of. Living Coral encourages the masses to be the most authentic versions of themselves. Especially during times of turbulent events and high-strung emotions, Living Coral encourages us to return to the energizing colors found in nature. As the name suggests, Pantone also invites us all to give a standing ovation to the nurturing aspect of coral reefs. Corals play an important role in providing shelter to many species of marine life. With roughly  30% of our coral reefs experiencing devastation and bleaching, Living Coral hopes to inspire greater harmony and human interaction to combat the negative with positive.

View it in Virtual Reality – VR Design

Although Living Coral is a beautiful color with deep meaning, no one can deny that wearing it makes a fashion statement that may not fit with everyone’s aesthetic. This is where designing with VR comes in handy.

“Colour is an equalizing lens through which we experience our natural and digital realities and this is particularly true for Living Coral. With consumers craving human interaction and social connection, the humanizing and heartening qualities displayed by the convivial PANTONE Living Coral hit a responsive chord.” – Leatrice Eiseman, Executive Director of the Pantone Color Institute (Retrieved from here

Whether you are unsure about the color or trying your best to make it work in a space, for you or a client, VR allows you to get as close to having Living Coral on your walls as possible before having to pick up a paintbrush. While using VR, you can see exactly what you will be getting. Being immersed in VR allows you to have a perfect understanding of whether Living Coral is appropriate for a certain product or space, helping you in your VR design process.


  • VR lighting studies can be created to understand how it will look at all times of day.

  • Seeing a swatch of Living Coral may tap into your creative mind where you can fit this color exactly. As a bright, it could quickly turn into a visual distraction. Is it best suited to a different area based on how much attention it grabs? Previewing the feasibility of color is a valuable use during your VR design process, as is trying to get a window on any design that hasn’t yet been executed.

  • Decrease your likelihood of making costly mistakes by seeing it first in VR. And if you are a designer and you are concerned that your client may not like living with a decision, using VR to preview the option for them will give you both reassurance that the client won’t require costly after-completion changes as they’ll have deeper understanding and buy-in.


Living Coral is a stunning color that reflects what we need in our current political, social and cultural climate. But it may not be the right one for your client to live with day to day. View this color in VR to bring your vision to life, and help ensure you’ve made the best design decisions.


Here at Yulio, we strive for excellence in performance and integrity when it comes to our product, and customer service. To learn more about how VR can enhance your business workflow, sign up for our FREE 5-day email course. Want to stay updated with everything or anything Yulio? Follow us on Facebook, Twitter or Linkedin!

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Everything Else, Your Business + Virtual Reality

Most of the attention that today’s Virtual Reality technology gets is focused on its uses in the gaming and entertainment world. But any architect or interior designer who’s half awake knows that the A&D community is in the middle of a VR revolution: and it’s not over yet. Here are two ways VR changing architecture and design already. Who knows what’ll be next?


New client experience


The way your clients experience the collaboration process will be unlike they’ve ever experienced before. Instead of attempting to visualize their project from a piece of paper, they’ll know exactly what you’ve got in mind and exactly what they’re getting prior to construction. This reduces hesitation, improves their decision-making abilities and makes them feel a lot more comfortable about the process–which, for most non-designers, can be an intimidating one. Being able to place your clients in your designs, and guide them through the entire experience with tools like Yulio’s collaboration feature, is a first-class experience they can’t help but love. But with new experiences come new expectations. Once your clients have experienced VR-assisted collaboration, nothing else will compare. Next time around, you can be sure there’s one thing they’ll be asking for.

New services = new revenue stream


With new technology comes new opportunities for adding value to clients–and, well, making money. Take one of our clients–a major Canadian design firm – who use Yulio to offer a service they’d never been able to offer before. The firm created a new service offering and revenue stream entirely around designing ‘virtual’ designs for empty units for sale by one of Canada’s top 10 national real estate companies. Before this, the real estate company was spending $50-$60 per square foot to construct a real-life demo unit. So, their new virtual demo arrangement is a win for both parties. And can you guess who the buyers turn to when it’s time for real design work?

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Everything Else, Your Business + Virtual Reality

Virtual reality is some of the most interesting technology of the decade, with the potential to transform a lot of industries. It offers many opportunities for businesses. And today we will cover 2 benefits you can get employing VR – saving time and money. Here’s how.


1. Solve problems

Where a printed rendering will reveal only so much, virtual reality is the closest thing we have to being actually inside a space. Before virtual reality, there were some things – like sightlines or other obscurities – that were barely noticeable until a space had been constructed.

Viewing spaces in virtual reality has all the magic of constructing a space, without any construction required. What you see in virtual reality is what you get – and it’s a whole lot cheaper to predict these issues before the hammer and nails come out.

 

2. Travel less

While travel is only one aspect of the collaboration process, anyone who deals with high-touch clients knows that getting on the road is more than an inconvenience: it’s also a huge time-waster.

While we’ll never claim that virtual reality should (or will) replace real face-to-face human contact, it can certainly reduce the need for unnecessary touchpoints. Got a quick revision you want a client to take a look at? Send them a link and it’ll be loaded in their VR headset in an instant.

Our clients report cutting down on client visits by about 50% – and the best part is that virtual reality communicates your vision so clearly that clients aren’t left feeling neglected or confused!

 

3. Shorten the collaboration process

Virtual reality’s star quality is its ability to communicate your vision in all its glory – which has impacts on the collaboration process. Visualization is particularly important for your clients, who are unlikely to be as skilled as you at picturing themselves in a space from a simple picture.

Our clients have told us that where clients used to take hours or even days to make decisions about certain elements of a design, virtual reality reduces this to seconds. The more they can see and experience your design, the less talking you have to do.

Ready to get cracking with virtual reality? Sign up for our free trial and try it for yourself.

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Everything Else, Your Business + Virtual Reality
To most of us, Virtual Reality is interesting–but intimidating. The most common objections we get from architects and designers usually stem from fear: “I’m not technical–how will I know how to use VR? Will everyone on my team be able to learn this technology? What about my clients?” A mobile VR platform like Yulio solves all of the above, and more.

Converting from CAD to VR

Converting to VR from  your authoring environment is simple with VR CAD plugins, and requires virtually no extra work. Just render your 3D environment with the plugin specific to your CAD tool, and you’ve got everything you need to upload to Yulio.

File Management

Once you’re ready to upload, it gets even easier. Yulio’s file management system is as simple as it gets: if you know how to use Dropbox (or a computer, really), you know how to manage your files in Yulio.  

Viewing in VR

Viewing your VR files is as simple as downloading the free Yulio Viewer app to your smartphone and connecting it to your Yulio account. Any time you want to view a design in VR, just click ‘View in VR’ on yulio.com and it’ll be sent to your phone. This makes the process of handing a headset to a client smooth and painless. Once they’re immersed in VR, you’ll be able to guide them through a space using Yulio’s live-stream Collaborate feature, giving your client an impressive (but not overwhelming) experience.

Your Clients

At the end of the day, clients are your top priority. You’ll no doubt want to make sure their VR experience is enjoyable and hassle-free. That’s why Yulio is designed for you and your clients. If your client wants to view VR designs in their own smartphone, all they’ll need is the app and your design’s special URL, which you can share with them in seconds. The best part about the simplicity of mobile VR is that it comes at no cost to sophistication–or power. Even with a simple smartphone and a pocket-sized headset, the reactions VR elicits are one of a kind. Give it a try–you’ll be surprised how easy it is.
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Everything Else, News and Updates, Your Business + Virtual Reality
We’ve got something exciting to announce: you can now view 360 photos in Yulio! If you’re a Yulio user, check out our Knowledge Base article for more technical information and a guide on this Yulio feature update. Why should you use 360 photos? In the same way that a 2D image of an architectural rendering is nothing like experiencing that same rendering in Virtual Reality, viewing a 360 photograph is an entirely new experience: it’s captivating, fully immersive, and communicates better than anything how it really feels to be in a space. Your only competitor? Brick and mortar. Our clients use Yulio’s 360 photo capabilities in a number of ways:
  • Showcasing before and after photos in portfolios
  • Showcasing before photos with ‘after’ renderings
  • Presenting spaces off-site, without the need to for either party to travel
It’s early days, but 360 photography–and the entire Virtual Reality industry–is proving itself to be incredibly valuable for the A&D community (and their clients!). Ready to give it a go? Sign up for a free 30-day trial of Yulio’s Virtual Reality software and try out our Yulio feature update for yourself today.
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Everything Else, News and Updates, Your Business + Virtual Reality
Virtual Reality is heralded by many as the beginning of the breakdown of society as we know it. If Virtual Reality starts to replace our Real Reality, we’ll spend our days inside a headset, preferring pixels to people and simulations to socializing. keep reading
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Everything Else, Your Business + Virtual Reality

Though virtual reality is a new tool for many, Yulio’s easy-to-use technology is designed for use by the whole team–from VPs, to designers, to the sales team. As you’ll see, there are numerous ways on how to implement VR in your business. 

 

“Conference room, now!”

It’s a good idea to introduce your new VR technology to the whole company before you begin. Explain why you’re using it, and the benefits it will bring to the entire team.

Outline how it will be used within the company, and assign roles and responsibilities to various team members.

Above all, make sure they know that this is designed to make their jobs easier, not harder. It’s hard to argue with that.

Side note: If they haven’t tried VR in business or at home until now, make sure you put a headset on them! If there’s one way to get people excited about VR, it’s letting them try it.

 

Use Yulio’s user management capabilities

It’s easy to set up your team in Yulio. You’ll need a Standard or Plus account, and admin rights to invite, delete and assign roles to users.

You can assign a user to one of three roles: admin, author, and presenter.

Give admin rights to your in-house VR champion–this gives them full capabilities within Yulio, including the ability to manage users.

For your architects, designers and 3D modellers, author rights are your best bet. This gives them control over file management, but not user management.

For your salespeople or team members who’ll only need to select and present VR experiences for viewing, presenter rights are what you need. They’ll be able to navigate through your files, and view the files they need, without making any changes within the system.

With your team’s roles designated within Yulio, we think  you’ll find working with Yulio a lot smoother.

For a detailed explanation on assigning user roles, check out our article on the Yulio Knowledge Base about this.

 

Get them comfortable

Don’t throw your team into the deep end. Although Yulio is designed with grandma-tested simplicity, it’s still new technology, and your team will inevitably have their inhibitions about it.

Make sure they’re comfortable with how it works before they start using it (this is particularly important for client-facing team members).

Let them know that any problems or any questions on how they can use VR in business, they have can be directed to our friendly support staff at support@yulio.com and 416-499-2227. Of course, there’s always our trusty Knowledge Base if you’re looking for some quick self-help.

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Everything Else, Your Business + Virtual Reality

So you’ve just stepped into the world of virtual reality, and you’re quickly discovering what an amazing business tool it can be. Oh, and how straight-up cool it is. But if you’re wondering how to use VR in business and integrate it as a part of your brand and service offering, here’s a few tips to get you started. keep reading

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Everything Else, Your Business + Virtual Reality

Feeling a little divide between you and them? Here are a few tips to rejig the way you interact with clients and enhance your client collaboration.

1. Communicate through technology.


If you’re new to the concept of virtual reality, here’s a quick overview of what it can do for your client collaboration.

Virtual reality allows your clients (who often don’t have the inherent visualization skills you have) to truly experience a design. It’s the closest they’ll get to being in the space without… well… being in the space.

This means they’ll make decisions and identify design issues faster (without any construction required), and have a better idea of what they’re getting before construction even begins.

2. Guide and moderate their viewing experience.


Let them know where they are and where you’re taking them, and point out certain features of interest if they seem a little overwhelmed in the space. Be sure to give them a quick overview of the software and hardware if it’s new to them, and let them know that its sole purpose is to help you share your ideas easier.

3. Don’t let technology replace human to human connection.


Technology is exciting and revolutionary, but it’ll never beat a good old-fashioned face-to-face meeting. If you’re using virtual reality in a meeting with clients, be sure to spend plenty of time with the goggles off, and make a little eye contact! And, no matter how tech-savvy you and your clients are, don’t let remote collaboration sessions fully replace onsite meetings. Ever.

Ready to put your client collaboration on steroids? Sign up for a free trial of Yulio today.

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Everything Else, Your Business + Virtual Reality

Virtual Reality has already earned the attention of many industries, and it’s not surprising at all – possibilities created by VR for business are countless. However, explaining to your clients that you’re using virtual reality can be a daunting task – especially for those still using flip phones (you know the kind). But while virtual reality is undoubtedly sophisticated technology, it’s also incredibly simple to use. Here’s our top three tips on seamlessly introducing virtual reality to your clients.

1. Get the goggles on them – first thing.

Don’t confuse them with words like headsets and virtual reality and VRE’s. The best way to explain virtual reality is to just hand them a pair of goggles. Have a sample space (from our Showcase, if you’d like) already loaded – that’s when the penny drops.

Once they’ve had their “Holy Guacamole” moment, then you can get into depth about how you’ll be using virtual reality to collaborate better with them.

2. Start with your own headset.

Don’t send them a brand new headset straight off the bat with a hurried two-line email about how to use it. The best way to ease clients into the world of virtual reality is to have it set up beforehand and ready for them to try right then and there.

If they express interest in doing it themselves, or you’ve already introduced it to them and you now want to simplify your collaboration process, that’s the time to consider getting them set up with a headset.

3. Reassure them.

We humans usually take a little while to adjust to change. Let your clients know (before anything else) that this new technology isn’t designed to confuse them or get more money out of them – it’s just a newer, better way of letting them see what’s in your head.

Once you start walking them through it, they’ll see how easy and approachable it really is.

And – trust us – they won’t want to go back.

Want to get started with virtual reality? Click here to get your free trial up and running.

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Everything Else, Your Business + Virtual Reality

Ultimately, there are two things you’ll need to consider when buying a virtual reality (VR) headset for the first time: cost, and quality.

While there are dozens of headsets out there, and more joining the market every day (a quick Google search will leave you feeling more than a little overwhelmed), here are a few classics we recommend for business users.*

keep reading
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